How to Market Your Book Online Course is Released

I am please to announce the release of my newest How to Publish Your Book course, How to Market Your Book

How to Market Your Book Online Course

How to Market Your Book Online Course

You have just published your first book? Are you asking “now what?” How do I market it? How do I get people to find it? Is this you? I am here to help. In this course I teach you everything I have learned about marketing and promoting my own books. I will teach you the concepts and tools to successfully market and sell your book. I am J. Bruce Jones and I am the author of over 35 books, selling over 3,600 books a year on Amazon.com in 5 of different categories.

In this online course covers:

  • General book marketing concepts, my main lessons
  • Ideally book marketing begins the day we start writing our books. This video covers stuff to do before you release your book
  • Amazon marketing, learn to use the most powerful store in the world to promote your book
  • Preparing for your book launch, getting your fans, platform and the market ready.
  • Everyone is trying to get an Amazon category best seller, Video 5 covers how.
  • When you get right into marketing having a media kit becomes very useful. This video walks you through what you need.
  • Your book is launched and on its way but the marketing doesn’t really ever stop. In Video 7 I talk about what you can do on an ongoing basis.
  • And finally we cover off line marketing. Not everything is the web, this video covers things you can outside of the web.

Bonus Videos
A big part of my book marketing is building a home on the web where everything can be directed. A place where your fans can learn more about you, Google can find you, your connections to Amazon and your social media. A great way to do this is build an author/book blog or website. In these two bonus video I show you how to build a book blog of your own

Bonuses
Book Marketing Checklist. I break it down to steps for each of the different tasks in this pdf booklet.
Book Marketing Action Plan, this pdf document gives you an outline for 3 different levels that you can work at for marketing your book. They go from simple and free to a full on book launch.

The course is available for download today,
CLICK HERE FOR HOW TO MARKET YOUR BOOK

Use discount code Bookmarketing for a 50% discount during the launch

How to Market Your Book Course with the Small Product Lab from Gumroad.com

Ok I am trying again. I recently participated in the first Small Product Lab 10 day product development project from Gumroad.com. That product was the How to Build a Facebook Group and it is almost done. I will finish it, life got in the way. I have been working on my big 7 Steps to Publishing Your Book Course which is just about finished up, editing the final videos. But it is huge course with around 60 videos. Tons of content, everything I know about publishing.

What I thought to do is to pull out some sections of that course and release some more focused, smaller learning. I put together a great module on book marketing called, How to Market Your Book with a book marketing check list, How to Create a Best Seller, and about 7 videos. With some re-branding and changing the video intros I could create a smaller, more focused course. Gumroad.com, which is this fantastic site that I use it all the time  for hosting small products of mine is running their third Small Product Lab. This would be a good motivator for releasing the product. Gumroad has a lot of training and information on how to make and sell products. Gumroad is an amazing site, what they do is host, deliver and handle all the back office ecommerce stuff for anything that you want to upload and sell.

The project lays out like this. Ten days, ten actionable lessons. Here’s the Gumroad game plan

Course Outline

  • Sept 28, What’s your product?  how to market

My product is called How to Market Your Book. is has 7 videos plus 2 bonus videos on how to make a book blog. The videos are based on my years of experience and what I have learned about marketing books. There are a million ways to go and it is one of the things that makes the process so confusing. I will also include a couple of handouts.

my quick course description
Learn the steps to marketing your new book. This course covers pre-book release marketing, book launching, how to get an Amazon bestseller and building your platform and media kit.

  • Sept 29, Plan, research and outline
  • Sept 30, Set up your profile
  • Oct 1, Start Marketing
  • Oct 2, Package it up
  • Oct 3, Work, assess, breathe
  • Oct 4, Decoding the pricing puzzle
  • Oct 5, Prep for launch day
  • Oct 6, Partner up
  • Oct 7, Reach out
  • Oct 8, Launch day!
  • Oct 14, Winner and honorable mentions announced

 

Learn How to Make a Book Cover for Your Createspace/Amazon Paperback Book

In this weeks How to Publish Your Book Show I will show how to layout a book cover for the print-on-demand site CreateSpace/Amazon. I will build the front, spine and back cover for the Amazon best selling book the Goddess Guide. Learn my layout tips and techniques in this hands on episode, Friday, August 14th at 2:00pm EST, 11:00 Pacific

The show will play over Google Hangout, click here to watch

How to Make a Book Cover for CreateSpace/Amazon

How to Make a Book Cover for CreateSpace/Amazon

How to Make a Kindle Book Cover with Canva, Google Hangout Show

In this weeks How to Publish Your Book Show with Bruce The Book Guy I will be showing you how to make a Kindle Book Cover using the website Canva.com. This is a great site for building web graphics and makes building a cover pretty easy.

Do you want to publish your own book? It is one of the coolest things you can do and isn’t that hard. You most likely have everything you need right on your computer or that matter right on your phone.
CLICK HERE TO LEARN MORE 7 Steps to Publishing Your Book

#canva  #kindle #bookcover

How to Build Your Author Platform Using a Facebook Group

Building Your Platform Using a Facebook Group

Building Your Platform Using a Facebook Group, slides for the videos

I am working on a quick little course as part of the Gumroad.com Small Product Lab 10 challenge. WEEEEEE. I am getting there and trying to keep up. One of the points they talk about is getting exposure and pushing your content out to the world. So ok, below is the outline for my course which I should be makeing into videos shortly. #SmallProductLab #SPLDay5

How To Build Your Author Platform Using a Facebook Group, On-Line Course

What is an Author Platform?
• Intro
• All the points of connection that you have with the world
• All your followers, social media, Factbook, Twitter, Instagram, YouTube
• Customers, people who gave you money, bought your products
• Email list
• Event attendees, co-workers and family
• Members of associations or organizations that you belong to

Why is an Author Platform Important?
• These are the people that buy your books and products
• They hire you to speak at their events
• They give you reviews on Amazon
• They will spread your story and become your champions

Why Use a Facebook Public Group?
• Easy to set up
• Huge global audience
• Widely accepted
• People can discover and get to know you without to much engagement
• Easy to connect, speed to connecion, different levels of connection
• Easy for your fans to post and participate in your group and community
• Easy to share content, images, videos and files
• Easy to build your community

How to Make a Facebook Public Group
• Select a good name, search on group names, keywords, rolls off the tongue
• Go for the topic instead of your name, be the expert in your topic

• Step-by-Step setup
• Select your banner images, basic rules
• Banner file size 851 pixels x 315 pixels
• Preload your group with your own members and friends
• How to make a post
• Posting images, videos, files

How to Manage Your Facebook Group
• Thank all new members for joining
• Engagement and building your community
• Strategies for dealing with fans
• Setting rules and guidelines
• Enforcing your rules, kicking people out of your group
• Asking and answering questions, polls
• Introducing your projects and services, consulting
• Selling without selling

How to Create Content Quickly
• Write posts, create videos
• Answer questions
• Let the content come to you, notice what is going by in the stream of life
• Set up Google Alerts, review results, select and repost
• Subscribe to subject matter blogs and websites with newsletters and emails
• Subject matter forums
• Search and repost videos
• Encourage members to post, respond and contribute to each post

Build and Promote Your Group
• Promote everywhere
• Mention in your videos, your social media, and blog posts
• On your website set up a direct link button
• Add to your email signature

Building Your Platform
• Build your presence by highlighting your expertise
• Connect and build community
• Move people from your group to your website to your email list
• Gain Exposure

Mandala Happiness Coloring Books Now Available on Amazon.Com

Release Your Stress with the New Mandala Happiness
Adult Coloring Book Series by J. Bruce Jones

Mandala Happiness 1, 2 and 3, Mandala Coloring Books
Mandala Happiness is a new series of adult coloring books designed by J. Bruce Jones releasing June 2015. The books contain over 40 mandalas each for adults and grown ups to color. Perfect for inspiring creativity, reducing stress and coloring fun.

(Boston, Massachusetts, June 10, 2015) J. Bruce Jones and Bruce Jones Design Inc., announces the release of Mandala Happiness 1, 2 and 3 Celtic Designs, adult coloring books focusing on mandalas and their spiritual nature.

Coloring mandalas has been know to help reduce stress, inspire creativity and bring an inner calm. Mandalas have been used for ages as a way to connect with the spiritual world and with your inner self. Mandala coloring pages can bring out your spiritual side, establish a sacred space, and aid in meditation and relaxation. The Mandala Happiness color books are created by J. Bruce Jones and are designed for grown ups and adults of all ages. Each Mandala Happiness coloring book for adults contain over 40 outlined mandalas to draw, color and bond with. Each mandala is printed on the front of the page with a blank page behind so they are perfect for colored pens and markers, avoiding page bleed.

Mandala Happiness books are 8.5″ x 11, Black & White on White paper, paperback. Each book features over 40 mandalas. The Mandala Happiness coloring books are available at Amazon.com and MandalaHappiness.com. Price is $9.95

About Mandala Happiness the Series
Mandala Happiness is a new series of adult coloring books by J. Bruce Jones featuring mandalas and decorative designs. Releasing in June are Mandala Happiness 1, Mandala Happiness 2 and Mandala Happiness 3 with Celtic designs.

 

About J. Bruce Jones

  1. Bruce Jones is the author and creator of numerous coloring books for kids and students. His books focus on geography, cats and dogs, and alphabets. Bruce has been a graphic designer for the past 30 years and practices Tai Chi. Bruce has created over 30 books over the past 8 years..

Marketing of The Mandala Happiness Book Series, Check List

The marketing process has begun for my new Mandala Happiness Coloring Books. Like most of us I began the marketing the day the books published. Ideally this is not the best way to go. We should begin the day we start writing the book but most of us start the day we finish the book.

Ok this is where I am at the moment, not a complete or finished list but an ongoing process.

  • 3 Books published on Amazon.com YES
  • Promo book photos made in 3 sizes for each book YES
  • Promo head shots with book covers made for each book YES
  • Press release written and edit for Mandala Happiness 1, YES
  • Press releases written for volumes 2 and 3 and for the series YES
  • Press releases sent out to PR sites, sent to PR.com
  • Connecting all of the Amazon.com tools, Author Central YES
  • Sales catalog pdf sheet NO
  • Book trailer announcement videos shot for each book and series Yes
  • Book trailer videos edited NO
  • Book trailer videos uploaded to YouTube No
  • Book trailer videos connected across all social media NO
  • URL set up for MandalaHappiness.com YES
  • Blog set up for the book series, Mandala Happiness Coloring Books YES
  • URL forwarded and connected to blog YES
  • Facebook group set up, Mandala Happiness YES
  • Starting to post on FB Group and Blog YES
  • Pinterest boards set up for each book Set up for Mandala Happiness 1
  • Posts on Instragram, YES, ongoing
  • Posts on Twitter, Pinterest, Google+ NO
  • Building out my keywords and hashtags for social media
  • Virtual Launch Party on Google Hangout NO
  • On line coloring book club via Google Hangout NO
  • Set up Gumroad mandala set for coloring book club NO
  • Free sample sets of mandalas with sales catalog pdf sheet for blog and FB NO

Marketing Resources

50 Ways to Kickstart your Publicity from Molly Green Writer, blog. How to get your planning going for your book release
71 Ways to Promote and Market Your Book, Kimberley Grabas put together this excellent set of tips on book marketing on her site YourWriterPlatform.com
How to Build a Top Notch Media Kit from Molly Green Writer, blog, what are the media kit parts
How to Write a Killer Author Bio from Divrit.com blog

Mandala Happiness 3, Celtic Designs, Mandala Coloring Book releasing June 10, 2015

For Immediate Release

Release Your Stress with Mandala Happiness 3, Celtic Designs
a New Adult Coloring Book by J. Bruce Jones

Mandala Happiness 3, Celtic Designs, Mandala Coloring Book

Mandala Happiness 3, Celtic Designs is the third of 3 new adult coloring books by J. Bruce Jones releasing June 2015. The book contains 44 mandala coloring pages for adults and grown ups. Perfect for inspiring creativity, reducing stress and coloring fun.

Mandala Happiness 3, Celtic Designs Coloring Book

Mandala Happiness 3, Celtic Designs Coloring Book

(Boston, Massachusetts, June 10, 2015) J. Bruce Jones and Bruce Jones Design Inc., announces the release of Mandala Happiness 3, Celtic Designs, an adult coloring book focusing on mandalas and their spiritual nature.

Coloring mandalas has been know to help reduce stress, inspire creativity and bring an inner calm. Mandalas have been used for ages as a way to connect with the spiritual world and with your inner self. Mandala coloring pages can bring out your spiritual side, establish a sacred space, and aid in meditation and relaxation. Mandala Happiness 2, created by J. Bruce Jones is designed for grown ups and adults of all ages. Mandala Happiness 1 coloring book for adults contains 46 outlined mandalas to draw, color and bond with. Each mandala is printed on the front of the page with a blank page behind so they are perfect for colored pens and markers, avoiding page bleed.

Mandala Happiness 3, Celtic Designs (ISBN-10: 1514180200), 8.5″ x 11″ (21.59 x 27.94 cm), Black & White on White paper, paperback. The book features 44 mandalas over 96 pages. Mandala Happiness 2 is available at Amazon.com and MandalaHappiness.com, Price is $9.95

Available at Amazon.com Mandala Happiness 3, Celtic Designs Coloring Book (Volume 3)

About Mandala Happiness the Series
Mandala Happiness is a new series of adult coloring books by J. Bruce Jones featuring mandalas and decorative designs. Releasing in June are Mandala Happiness 1, Mandala Happiness 2 and Mandala Happiness 3 with Celtic designs.

About J. Bruce Jones
Bruce Jones is the author and creator of numerous coloring books for kids and students. His books focus on geography, cats and dogs, and alphabets. Bruce has been a graphic designer for the past 30 years and practices Tai Chi. Bruce has created over 30 books over the past 8 years.

For more information about Mandala Happiness 3, Celtic Designs please visit http://www.mandalahappiness.com, or call J. Bruce Jones 781-255-7171

Mandala Happiness 2, Mandala Coloring Book Releases June 10, 2015

For Immediate Release

Release Your Stress with Mandala Happiness 2
a New Adult Coloring Book by J. Bruce Jones

Mandala Happiness 2, Mandala Coloring Book

Mandala Happiness 2 is the second of 3 new adult coloring books by J. Bruce Jones releasing June 2015. The book contains 46 mandala coloring pages for adults and grown ups. Perfect for inspiring creativity, reducing stress and coloring fun.

Mandala Happiness 2, Mandala Coloring Book

Mandala Happiness 2, Coloring Book

(Boston, Massachusetts, June 10, 2015) J. Bruce Jones and Bruce Jones Design Inc., announces the release of Mandala Happiness 2, an adult coloring book focusing on mandalas and their spiritual nature.

Coloring mandalas has been know to help reduce stress, inspire creativity and bring an inner calm. Mandalas have been used for ages as a way to connect with the spiritual world and with your inner self. Mandala coloring pages can bring out your spiritual side, establish a sacred space, and aid in meditation and relaxation. Mandala Happiness 2, created by J. Bruce Jones is designed for grown ups and adults of all ages. Mandala Happiness 1 coloring book for adults contains 46 outlined mandalas to draw, color and bond with. Each mandala is printed on the front of the page with a blank page behind so they are perfect for colored pens and markers, avoiding page bleed.

Mandala Happiness 2 (ISBN-10: 1514179601), 8.5″ x 11″ (21.59 x 27.94 cm), Black & White on White paper, paperback. The book features 46 mandalas over 98 pages. Mandala Happiness 2 is available at Amazon.com and MandalaHappiness.com, Price is $9.95

Available at Amazon.com Mandala Happiness 2, Mandala Coloring Book (Volume 2)

About Mandala Happiness the Series
Mandala Happiness is a new series of adult coloring books by J. Bruce Jones featuring mandalas and decorative designs. Releasing in June are Mandala Happiness 1, Mandala Happiness 2 and Mandala Happiness 3 with Celtic designs.

About J. Bruce Jones
Bruce Jones is the author and creator of numerous coloring books for kids and students. His books focus on geography, cats and dogs, and alphabets. Bruce has been a graphic designer for the past 30 years and practices Tai Chi. Bruce has created over 30 books over the past 8 years.

For more information about Mandala Happiness 2 please visit http://www.mandalahappiness.com, or call J. Bruce Jones 781-255-7171

Mandala Happiness 1, Mandala Coloring Book Releases June 10, 2015

For Immediate Release

Release Your Stress with Mandala Happiness 1
a New Adult Coloring Book by J. Bruce Jones

Mandala Happiness 1, Mandala Coloring Book

Mandala Happiness 1 is the first of 3 new adult coloring books by J. Bruce Jones releasing June 2015. The book contains 46 mandala coloring pages for adults and grown ups. Perfect for inspiring creativity, reducing stress and coloring fun.

Mandala Happiness 1, Coloring Book

Mandala Happiness 1, Coloring Book

(Boston, Massachusetts, June 10, 2015) J. Bruce Jones and Bruce Jones Design Inc., announces the release of Mandala Happiness 1, an adult coloring book focusing on mandalas and their spiritual nature.

Coloring mandalas has been know to help reduce stress, inspire creativity and bring an inner calm. Mandalas have been used for ages as a way to connect with the spiritual world and with your inner self. Mandala coloring pages can bring out your spiritual side, establish a sacred space, and aid in meditation and relaxation. Mandala Happiness 1, created by J. Bruce Jones is designed for grown ups and adults of all ages. Mandala Happiness 1 coloring book for adults contains 46 outlined mandalas to draw, color and bond with. Each mandala is printed on the front of the page with a blank page behind so they are perfect for colored pens and markers, avoiding page bleed.

Mandala Happiness 1 (ISBN-10: 1514179121), 8.5″ x 11″ (21.59 x 27.94 cm), Black & White on White paper, paperback. The book features 46 mandalas over 98 pages. Mandala Happiness 1 is available at Amazon.com and MandalaHappiness.com, Price is $9.95

Available at Amazon.com Mandala Happiness 1, Mandala Coloring Book (Volume 1)

About Mandala Happiness the Series
Mandala Happiness is a new series of adult coloring books by J. Bruce Jones featuring mandalas and decorative designs. Releasing in June are Mandala Happiness 1, Mandala Happiness 2 and Mandala Happiness 3 with Celtic designs.

About J. Bruce Jones
Bruce Jones is the author and creator of numerous coloring books for kids and students. His books focus on geography, cats and dogs, and alphabets. Bruce has been a graphic designer for the past 30 years and practices Tai Chi. Bruce has created over 30 books over the past 8 years.

For more information about Mandala Happiness 1 please visit http://www.mandalahappiness.com, or call J. Bruce Jones 781-255-7171