I am taking part in the Gumroad.com #14DayProduct Challenge. We are learning how to create and sell products on Gumroad.com. Gumroad is one of my favorite sites. I have lots of products there and sell something pretty much every day. Gumroad handles the e-commerce backend of my products. It hosts them, has a sales page, takes care of the ordering, money, and delivering. My job is to keep making and selling more products. It does what it does very well. I have been making products for a long time, but love learning new stuff. Challenges are also a great motivator to get stuff done.
We are on Day 3, and just completed a webinar on building your audience. Days 1 and 2 were getting settle in the member site and throwing down some product ideas. We also needed to have figured out which of our products we might want to work on. I have lots of half-finished products sitting on my computer and decided to pick one of those. One of the issues with a challenge is that you can waste a lot of time trying to make a decision on what to make. And then researching and then creating. So I have learned to work with what you have and get going. You can always make another one later.
I have almost 5,000 followers on Facebook in a How to Publish Your Book Group. A great place to start. So I set up a poll and surveyed the members. It looks like How I Sold $322,650 of Books is the winner. So here we go.
The next task is to create a rough outline. What I am also doing is posting all about the Challenge and the product, create some noise. Start to get people interested in the upcoming project. I am looking for feedback on the product so that I have time to make changes.
We also need to start building some buzz for the product through our social media, blogs and video.
Working Title: How I Sold $322,650 of Books, The Inside Secrets, by J. Bruce Jones
Book Outline:
• The Numbers
• General Concepts
• 5 Key Pages in Your Book
• Cross Promoting in Your Book
• Using Your Content to Sell Your Content
• Selling on Amazon
• Amazon Author Central
• On-Page Social Media
• Your Book Description, Finding Keywords, Categories
• Blogging Your Book
• Building a Media Kit
• Book Launch
• The Wagon Wheel
• Your Community
• Lessons from Publishing Over 50 Books
• Resources
Additional Product Ideas:
• Some video lessons
• Book launch swipe file, a good bonus product
• Marketing checklist
This is a working list to get things going.
