Mark Coker of Smashwords has released his 2014 survey of the indie ebook market. He always revels some great info on where the market is going and things we need to pay attention to. Smashwords.com is one of the major distributors of indie e-books
Some key points from the 2014 survey
• The e-book sales power curve is extremely steep
• Readers prefer longer e-books
• Pricing, always a big questions, sweet spots seem to be hanging around $2.99-$3.99 with $3.99 a pretty good spot for fiction
• Free still works for now. Take a look at Amazon Select for this, also your own site
• Preorders yield sales advantage, also building anticipation for your book
• Series yield sales advantage, Amazon has recently realigned itself around this
• Best-performing series have longer books
• Free series starters pack a punch
• Non-fiction earns more a higher prices.
You can read a nice summation at Smashwords.com, below is a copy of the presentation.
By Bruce Jones
Mark Coker, the founder of Smashwords.com, the e-book agitator, has written an excellent article on their blog about the future of self-publishing and indie authors. He talks about the continuing growth of the indie book market and what is happening to traditional publishing. It is an amazing time to be writing and publishing, there are just so many opportunities.
I basically agree with pretty much all of his 10 points. It mirrors everything that I see. As I just wrote in next weeks e-newsletter I have been in business for just about 30 years as a graphic designer. I can almost count on one hand how many questions I have gotten on graphic design over that period of time. A few years ago I starting writing and publishing my own books with great success. I now get asked questions almost everyday on how others can do the same.
Below I have summarized the key points, click on the link below to check out the entire article and get writing and publishing.
These are Mark Coker’s words, (hope that is ok)
1. Print will continue to decline
2. Brick and mortar bookstores will continue to close
3. The perceived value of publishers will decline
4. Indie authors have learned to publish like professionals
5. The number of self-published ebooks will explode
6. The most successful indie authors are mentoring the next generation of authors
7. The stigma once associated with self publishing is melting away
8. Writers are discovering the joy of self publishing
9. Readers don’t care about the publisher name
10. The growing rift, [dealing with publishers can be a pain]
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